iPhone 18 Pro to Debut Dark Cherry Finish — Apple Ditches Cosmic Orange for a Moody New Shade

Apple is preparing to launch the iPhone 18 Pro and iPhone 18 Pro Max, and the most notable change this year is a shift in color palette. The company is retiring the bold Cosmic Orange shade introduced with the iPhone 17 Pro lineup in favor of a darker, more subdued hue. According to rumors, the new color is called Dark Cherry, a blend of red and purple that changes appearance depending on lighting conditions.

Initially, early reports suggested a deep red color, but later speculation included possibilities of burgundy, purple, and brown. However, Apple has settled on Dark Cherry, following its tradition of offering colors that shift in tone under different light. This can lead to confusion, as the same phone may look different in various environments.

For the foldable iPhone, which is also expected to debut this year, Apple is reportedly playing it safe with colors. The company is likely to choose classic, understated options to avoid distracting from the device's innovative form factor. Specific shades have not been confirmed, but black, white, or silver are expected.

The iPhone 18 Pro and iPhone 18 Pro Max are expected to be announced within the next month, with a typical September launch window. The foldable iPhone, however, may arrive later, possibly in 2027. Apple's color strategy for the Pro models aims to refresh the lineup while maintaining a premium, sophisticated aesthetic. The Dark Cherry finish is expected to appeal to users seeking a more mature alternative to the vibrant Cosmic Orange.