Blizzard named Xbox's top studio as Diablo 4 and Overwatch drive back-to-back growth

Blizzard has been recognized as the most successful studio within Xbox's gaming division. President Johanna Faries told employees in an internal memo that the studio posted the best results among all Xbox teams for the fiscal year, with revenue ranking as the third-highest in Blizzard's history.

According to the memo, which leaked to the press, the studio's financial performance has grown for two consecutive years — the first time since 2017. Key drivers were the Diablo 4: Lord of Hatred expansion and the shooter Overwatch, which delivered its strongest quarter since 2022. Faries, who previously led the Call of Duty franchise at Activision and took over as Blizzard's president in early 2024, did not hide that success does not guarantee the studio immunity from the upcoming second wave of Xbox layoffs, as previously reported.

Faries also teased the upcoming BlizzCon, scheduled for September 12–13. She said the event should showcase the bold and collaborative work of all studio teams and serve as a springboard for a new phase of growth. She expressed hope that the conference would shed light on current Blizzard projects and reinforce the company's mission to bring joy and belonging to gaming communities worldwide.

According to insiders, BlizzCon may feature, alongside the expected reveal of World of Warcraft: The Last Titan and the long-rumored third-person StarCraft shooter, new mobile projects and adaptations for film or television. Such moves seem logical: Diablo Immortal has already confirmed the potential of the mobile market for Blizzard's franchises, and Faries earlier stated that each of the company's intellectual properties could become the basis for outstanding linear media experiences.